Professional Development, Community Service
Taking an Active Role for Over 30 Years
Lafayette Printing for many, many years has recognized the importance of being active in promoting the interests of the Lafayette area’s marketing and advertising professionals. Through the combined contributions of Dave Sattler and Terry Lucterhand, Lafayette Printing has been involved in the local chapter of the American Advertising Federation (AAF) and its predecessors for over 30 years.
American Advertising Federation
According to Terry Lucterhand, who is currently on the AAF Board as Membership Co-Director, “Being part of AAF allows us to renew relationships and keep in touch with those in our industry who use our services. We also take advantage of the professional development opportunities with the guest speakers who address timely topics in this industry.”
The national AAF organization has recognized the success of the local AAF chapter by naming it National Club of the Year for 2007, 2008 and 2009.
AAF hosts the annual Addy Awards to showcase the work of its many members. The ADDY competition recognizes and rewards creative excellence in a variety of advertising categories including sales promotion, direct marketing, digital marketing, newspaper, radio and others. Lafayette Printing has garnered a number of Gold and Silver Addy Awards over the years.
Giving Back to the Community
Participating in the local AAF chapter also allows Lafayette Printing to support local non profit organizations. Each year AAF members provide pro bono assistance to designated organizations to enhance and support their marketing and advertising efforts.